In ProgrammableWeb’s “The New API: Apps, Partners, Income” , API is discussed as no longer a “NICE TO HAVE”. It is now a “MUST HAVE” for businesses. API should now stand for Apps Partners Income.
Partners is where FanFeedr comes in:
Some app creators are enlightened from the get-go. Alibras and FanFeedr each launched their APIs and apps on the same day. Why not? They needed them for the app anyway. Others need more encouragement, which often comes from potential partners, or even internal teams. The ESPN API developed out of the public eye for two years before it launched.
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